Tag Archives: Public Relations

Nigeria PR Industry: 13 Quick Insights From The Nigeria PR Report 2016

Compared to the United States, Nigeria’s PR industry is still evolving. It has a long way to go before it can achieve as much clout and significance as its sister industry in the developed world but early signs are showing that the industry is on the right track. According to the Nigeria PR Report 2016,

Lagos Digital PR Summit Will Deepen Communicators’ Skill-Set in New Media

Lagos State Chapter, the flagship branch of the Nigerian Institute of Public Relations (NIPR) is working to achieve collective intelligence to equip and capacitate communicators in corporate and public affairs including bloggers with high-level digital media strategies, tactics and how-to’s so they can do their jobs better and lift their social media campaign results at

Here’s What Every PR Pro Must Know About Snapchat And Instagram Stories

  by Enitan Kehinde Celebrities like DJ Khaled, Kim Kardashian, Toke Makinwa, Kylie Jenner and Bobrisky keyed into snapchat and Instagram stories on time and have become major sensations. Thanks to his inspiring mini-Ted Talks, DJ Khaled, has enjoyed movie deals, TV shows and endorsements. Toke Makinwa has helped her favourite juice bar increase sales, just by sharing with

6 PR Lessons From The Tiwa Savage and Tee Billz Story

6 PR Lessons From The Tiwa Savage and Tee Billz Story

In the past 72 hours, Nigerian women have learnt that behind every celebrity, there is a large amount of unpalatable secrets covered up under layers of make-up, smiles, red carpet poses and seeming charisma. This lesson has come from Nigeria’s Beyonce, and ever-delectable Tiwa Savage who recently (and sadly) had to reveal the intrinsic details

Nigerians, Here’s How You Made Olajumoke A Star - concept of virality - research study on olajumoke orisaguna by bhm research and intelligence

PR Lessons To Learn From BHM’s Research On The Olajumoke Orisaguna’s Story

The growth of technology and new media has birthed the rise of instant celebrities all over the world and Nigeria is no exception to this trend. The case of Olajumoke Orisaguna has taken the country by storm seeing as just over two weeks ago she was a bread seller but is, today, a model and

Issues in Public Relations in Nigeria - Emeka Oparah

Issues in Public Relations in Nigeria – Emeka Oparah

Two unrelated incidents conspired to compel me to eventually make this intervention, which I have been planning forever. One was a personal experience a professional colleague shared with me, recently-a story that touches the heart, in a manner of speaking. After a recent event, he lamented, his Managing Director received a Google Alert barely an

John Ehiguese’s Speech At 'Nigeria PR Report' Launch

Dare Art-Alade’s Speech At ‘Nigeria PR Report’ Launch

The hornets nest is being stirred up with some of the content in the report, but it is absolutely necessary. Now I’m sure you are wondering why I am here. What is a singer doing here where people are talking about PR? Well I am not only a singer. I represent Livespot Group which is

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