Tag Archives: nigeria

Lagos Digital PR Summit Will Deepen Communicators’ Skill-Set in New Media

Lagos State Chapter, the flagship branch of the Nigerian Institute of Public Relations (NIPR) is working to achieve collective intelligence to equip and capacitate communicators in corporate and public affairs including bloggers with high-level digital media strategies, tactics and how-to’s so they can do their jobs better and lift their social media campaign results at

Nigerian Breweries launches “Go Places”, a unique global talent campaign

Nigeria’s pioneer and largest brewer, Nigerian Breweries Plc., has kicked off the Heineken global talent campaign, GO PLACES in Nigeria. The official announcement event held today October 17, 2016 at the company’s Abebe Village, Iganmu headquarters in Lagos. GO PLACES takes the unique form of an interactive visual storytelling game and engaging video interview, which models the

Newsroom, Thenetng, Zikoko and TechCabal are having a ‘digital breakfast’ in Lagos

Titled ‘NEXXT’, the event is expected to showcase tools and trends relevant to the market as of today, while demonstrating specific strategies the platforms have used to connect brands with audiences in recent times. “It’s the first of many events to come”, says Seyi Taylor of Big Cabal Media, who first came up with the

How 12 Million People in 12 Countries Discussed How Entertainment Can Save Nigeria's Economy in 12 Hours

How 12 Million People in 12 Countries Discussed How Entertainment Can Save Nigeria’s Economy in 12 Hours

On April 20, 2016, Nigerians came together for the fourth edition of the Nigerian Entertainment Conference (NECLive 4) to discuss how entertainment can rebuild Nigeria’s wavering economy. #NECLive4 featured an interesting line-up of professionals not only from the entertainment industry but from all works of life to serve as panelists and moderators who gave insights from the business

Nigerians Visited ESPN Digital Platforms 16 million Times in April 2016

Nigerians Visited ESPN Digital Platforms 16 million Times in April 2016

5.7 million unique visitors accessed ESPN digital properties in Nigeria in April, logging 16 million visits and spending over 133.7 million minutes, thus exceeding previous records of 4.9 million unique users, 14.6 million visits and 110 million minutes – all of which were new records set in March (source: Adobe Analytics). This growth is being

#WhyImport? by Ezinne Ekanem

#WhyImport? by Ezinne Ekanem

I’ve taken my time to listen to all sides of the discourse currently raging all over our nation bothering on the high cost of foreign exchange and the impact of the falling oil prices especially their effects on businesses. In the end, I can’t help but marvel at the depth of the human mind. The

ntel Makes History With First VoLTE Call in Nigeria

NatCom Development and Investment Limited (trading as ntel), the company that acquired the core assets of NiTel/MTel (in liquidation) made its first voice over LTE call in Lagos on Thursday, February 25, 2016. The test VoLTE call was made at 3.30pm at ntel’s new Tier III data centre located on Lagos Island. VoLTE calls are

How is Marketing Doing in Nigeria these Days?

A Report of Research Findings   Author George E Thorpe is the Director of Studies at Market Space, a provider of executive education recently accredited by ABE UK to deliver tuition for its Marketing Management Diploma programs in Nigeria. George with over 30 years of marketing and management experience at local and international levels has interest

Udeme Ufot’s Speech At 'Nigeria PR Report' Launch

Udeme Ufot’s Speech At ‘Nigeria PR Report’ Launch

I think this is a great moment for PR in Nigeria. For those of us in Integrated Marketing Communications, we look in concern sometimes at how the PR discipline seems to have struggled as the poor relation of the other disciplines. I initially assumed this is a PRCAN event but since it is Ayeni and

John Ehiguese’s Speech At 'Nigeria PR Report' Launch

Dare Art-Alade’s Speech At ‘Nigeria PR Report’ Launch

The hornets nest is being stirred up with some of the content in the report, but it is absolutely necessary. Now I’m sure you are wondering why I am here. What is a singer doing here where people are talking about PR? Well I am not only a singer. I represent Livespot Group which is