10 Ways Social Media can boost your profits

Exclusives, freebies and incentives: Social media gives you the ability to increase revenue by encouraging customers to make purchases more frequently. You can offer deals exclusive to your social media followers based on the level of customer or frequency of purchase. Getting customers to participate in contests and give-aways also creates an exciting…

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Spectranet 4G LTE to sponsor Loyalty Programme winner on a trip to Dubai

Today, Spectranet 4GLTE announced the launch of its new long-term customer loyalty program, Spectranet Awards. The incentive program aims to reward existing and new customers for their patronage by awarding points that can be amassed and used to redeem gifts and cash discounts. As a special promotion, Spectranet has announced that the customer that amasses […]

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7 negative effects of social media

The importance of social media can never be overemphasised. We use it in our personal lives, businesses, campaigns and lots more, which is why it’s so easy to dwell on the positives, completely ignoring the not-so-cool sides of it. Below, we have listed some things that are very wrong with … Continue reading

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Fidelity Bank reassures customers of its promises in new brand campaign

Top Nigerian lender, Fidelity Bank Plc, has reaffirmed its commitment to deliver unrivalled services to its teeming customers with the

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NBC support to MAN’s 45th AGM draws encomium

As part of its membership commitments to Manufacturers Association of Nigeria (MAN), industry growth and support for the organized

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“33” Export friendship activation moves back to Lagos this weekend

The Friendship Party, hosted by “33” Export Lager Beer, is set to hold in the Epe and Surulere axis of

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Hussaini, cancer researcher to headline Pharmacy Academy’s investiture

The Nigeria Academy of Pharmacy will on September 28, induct six professionals into its esteemed ranks. According to Professor

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Christopher Kolade to speak at Cadbury Nigeria alumni annual lecture

Dr. Christopher Kolade, former Nigerian High Commissioner to the UK and former Chairman of the Board of Cadbury Nigeria Plc

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AGCO leads new project to determine sustainable business models for smallholders and farm service centres

The transformation of on-farm mechanisation can make a major contribution to improving rural livelihoods by boosting productivity and

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VC4A Startup Academy: Learning resource for Africa’s rockstar entrepreneurs

The VC4Africa Startup Academy is designed to empower founders to take their business to the next level The VC4A Startup

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