Communications articles

MATE+,a measurement and evaluation training program launched

Fast rising Independent measurement and evaluation agency, P+ Measurement Services, has launched a measurement and evaluation training program, MATE+ to train young and mid-level marketing and communications professionals in Nigeria. Measure|Analyze|Train|Evaluate + (MATE+), is designed to help close the knowledge and experience gap in media measurement and evaluation, by granting trainees access to classroom styled

How Much Do You Know About “The Black History Month”

Black History Month, is an annual event in Canada, Ireland, the Netherlands, the United Kingdom, and the United States. It started as a way of remembering prominent people and events in the history of the African. It is celebrated annually in the United States and Canada in February, as well as in the United Kingdom,

How To Get Rid Of Your Digital Addiction

For many of us, our digital habits are the source of many Productivity/Psychological problems. Even when the source of the problem is obvious, it can be extremely difficult to fight against because digital products, such as social media, have been implanted to be as addictive as cocaine. Self-control is simply not enough— self-control can’t

Here’s What You Didn’t Know About Super Bowl Ads

The Super Bowl, arguably the biggest sporting event in the U.S, is accompanied by some of the biggest and most expensive ad campaigns for the year. The Super Bowl ads phenomenon began in the 1970s and they’ve become a pop culture and advertising staple that people all over the world look forward to. P.S: Congrats

Things To Do When You Don’t Have Any Money

I was having lunch when curiosity grabbed my t*ts to look up what to do when you run low on money. Some people can’t relate though ‘cause omo baba olowo. *laughs in broke* Being broke can have you spinning out in a bad way. You might even have an occasional fever and chest pain

#10YearsChallenge: The Sad Story Of A Nigerian Man

Not too long ago the #10yearchallenge took social media by storm. The fad involved people comparing pictures of themselves in 2009 to ones taken in 2019 on Facebook, Twitter and Instagram. As with most social media movement, it is unknown as to who or what started the challenge. Anyway, while so many were comparing pictures

Listen Up. Social Media Can’t Help You Heal.

A lot of people have made social media a part of their daily lives. It is a place to connect with family and friends, promote your business, source information and generally keep up with what is going on around the world. Yes, there are many problems associated with social media, and we hear a lot

How My Colleague Made $50,000 In A Month

See how fast your thirsty self hopped on this! We Nigerians looove gist so much that it’s almost in our DNA. You can’t blame us for loving information so much though. We’ve had it going on for many years. Back in the day, the way information traveled among us was through the King’s Town Crier.

CBN Governor says Dangote Refinery may be a source of Forex for FG

The Federal Government will soon start sourcing foreign exchange (forex) from Dangote Group, as soon as the latter’s refinery, petrochemicals and fertilizer projects come on stream. This potential reversal of roles was disclosed by the Central Bank Governor, Mr. Godwin Emefiele, after he spent over four hours touring the ongoing Dangote Refinery, Petrochemicals, Fertilizer projects

Dr. Tendai Mhizha replaced Feyi Olubodun as MD, Insight Publicis

As part of its drive to lead and build sustainable businesses, The Insight Redefini Group, announces the appointment of Dr. TendaiMhizha as Managing Director of its flagship creative ideas hub, Insight Publicis. Tendai brings with her, 25 years leadership experience and knowledge in Pan-African Strategy and General Management, Marketing, Branding and Market Research. As a